Shhhhh!

Don’t tell anyone, but the secret combination to the bank vault is out…and No, it is NOT written with invisible ink!

What if you could carry a coach with you the next time you have to approach your lender… Someone who could read the lender’s mind and tell you what (s)he’s looking for.

Has the financial earthquake affected your ability to Borrow Money?

IMAGINE how wonderful it will feel to be on solid ground the next time you approach your lender for a loan. You walk in with confidence knowing you are prepared to answer any questions (s)he might have about your business.

You leave knowing your lender not only likes you but is giving your loan the best recommendation possible. Because obtaining a loan is a process, (s)he has now become an advocate for your success and is willing to champion your request through the many steps your loan request must make with today’s growing regulations.

Tired of not getting Respect from Your Lender?

In 30 years as a business  lending officer I was amazed how many entrepreneurs didn’t understand that a lender would be a silent partner in their business and that developing a strong and lasting relationship with that lender would ultimately lead to the long term business success.

In my book Romancing the Loan: 14 Principles for Opening Your Lender’s Vault, I provide simple, straightforward keys for business owners to achieve a lending relationship that allows them to fully gain understanding and respect of and from loan officers and bank management.  I cut through all the complicated and confusing requests by lenders to give you some insider tips that will give you the combination to the lender’s vault.

image of book "Romancing the Loan" by Larry Tyler

...more than a book about business and how to deal with banks but a great book about how to improve your life.

Carlos Evans, Senior Bank Officer

I wish I had this type of information when I owned my own business and was borrowing millions and was sweating out every meeting with my lenders.

Rob Burnham, Business Coach, Former business owner and entrepreneur

Invaluable guidance on everything you need to know about obtaining a business loan; from building a relationship with your lender, building credit, creating value, repositioning your business during tough times, understanding lending rules and laws.

Ken Marsh, Author, Keynote Speaker, Trainer, Curriculum Developer

This book should be read by every entrepreneur, business owner or anyone thinking of starting their own business or borrowing money.

Louis Buck, Director, Ctr. for Entrepreneurship & Innovation, College of Business,Western Carolina University

Having trouble Getting Your Lender to Say “Yes”?

“Larry’s book and coaching helped save my business!

After 25 years of successful business operations, I couldn’t figure out why I was having so much trouble with banks, which in turn inhibited the operations and growth of my businesses and even my health. I never knew if I was going to be able to obtain a loan to pay the bills or not! Larry coached me as to the ways lenders think and gave me the confidence and tools to understand and think for my lenders which in turn helped me get what I wanted from them. Thanks for your advice and insight into dealing with banks!”

GP, Business Owner, Georgia.

As a Business Owner/Entrepreneur, Do You Need CASH?

During a major economic slump during the mid 80’s in Texas, I saw how the changes widened the gap between business owners and lenders. I was driven to create a, “here’s exactly how you do it”, step-by-step guide to show entrepreneurs how to become master of their borrowing relationships rather than a slave to them.

YOU WILL DISCOVER HOW TO:

  • Think for your lender

  • Get the lender to pay attention to your loan application/business

  • Move a loan application to the top of your lender’s list

  • Get a more favorable response

  • Avoid raising the lender’s red flag

  • Meet lender’s expectations by:

♥ Being prepared for meeting with your lender

♥ Anticipating the lender’s needs

♥ Understanding the lender’s loan decision process


Cut off from Money Your Business Needs to Grow?

You have finally found the Rosetta Stone of the current banking industry language.  With Romancing the Loan you will not only be able to understand your lenders but you will be able to speak intelligently, comfortably and persuasively to them garnering their trust, respect and desire to help you succeed.

Ways You Benefit

Here is just a sampling of the benefits and results you can achieve:

  • Take control of the development and maintenance of your borrowing relationships with a tool box of principles that actually work.
  • Develop a system that gives you the peace of mind of  having a current financial pulse of your business.
  • Becoming proactive in your borrowing relationship you produce ever improving financial results.
  • Reduce your failure rate with lenders (and constant financial struggle)
  • Learn how to obtain, renew or restructure debt successfully with the cooperation of a lender.

The Solution Is Fast and Easy

  1. Enhance your business library with Romancing the Loan: 14 Principles for Opening Your Lender’s Vault. Get your copy here NOW
  2. Have the step-by-step, proven process I teach in the book customized for your management training program. CONTACT
  3. At your conventions, regional and area meetings, or other business improvement meetings I can deliver a message customized to fit your business profile and style.